Qq.com Net Promoter Score 2024 Benchmarks

Estimated Net Promoter Score is


Tencent Holdings Limited is a Chinese investment holding company whose subsidiaries provide media, entertainment, payment systems, internet and mobile phone value-added services and operate online advertising services in China. Its headquarters are in Nanshan District, Shenzhen.

Tencent is one of the largest Internet companies, as well as the largest gaming company in the world. Its many services include social network, web portals, e-commerce, mobile games and multiplayer online games. Offerings in China include the well-known instant messenger Tencent QQ and one of the largest web portals, Qq.com. Mobile chat service WeChat has helped bolster Tencent's continued expansion into smartphone services.

Tencent has been credited as one of the world's most innovative companies by numerous media and firms such as Boston Consulting Group, rising rapidly in its Innovative Rankings.

In April 13, 2015, the market value of Tencent exceeded US$200 billion for the first time, hitting US$206 billion. On September 8, 2015, Tencent became the largest Internet company in Asia by value after Alibaba Group Holding Limited suffered a major drop in its share value.

Quick facts about Qq.com


Riot Games Comsenz Miniclip SA. ZAM Network, LLC Supercell (84.3%) Epic Games (48.4%) Pocket Gems (38.0%) Netmarble Games (25.2%) CJ Games (28.0%) Glu Mobile (21.5%) JD.com (21.25%) Kakao Corp. (13.54%) Activision Blizzard (12.0%) Seasun Holdings Ltd. (10.0%) Digital Sky Technologies (10.0%) Tesla (5.0%) YG Entertainment (4.86%)


Social networks, instant messaging, mass media, web portals, e-commerce, web browser, Antivirus software, Music and multiplayer online games

Number of locations

Shenzhen, China (general office) Cayman Islands (registered office)

Key people

Ma Huateng (Core Founder, Chairman & CEO) Martin Lau (President)


Ma Huateng Zhang Zhidong Xu Chenye Chen Yidan Zeng Liqing

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Qq.com's estimated NPS of 42 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Qq.com sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Qq.com with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.

We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Qq.com

Company Industry Score
Aldi Consumer Brands / Grocery 42
Jitbit Helpdesk Technology / Software 42
Harvard business school Education 41
Xerox Technology / Other 41
LG phones Consumer Brands / Electronics 41
Caterpillar Manufacturing 41
Nintendo Consumer Brands / Electronics 43
Target Consumer Brands / Retail/E-tail 43
Nationwide Building Society Financial Services / Banking 43
Johnson & Johnson Consumer Brands / Other 40

We have estimated the Net Promoter Score of Qq.com based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.