Craigslist is an American classified advertisements website with sections devoted to jobs, housing, personals, for sale, items wanted, services, community, gigs, résumés, and discussion forums.
Craig Newmark began the service in 1995 as an email distribution list to friends, featuring local events in the San Francisco Bay Area. It became a web-based service in 1996 and expanded into other classified categories. It started expanding to other U.S. cities in 2000, and now covers 70 countries.
In March 2008, Spanish, French, Italian, German, and Portuguese became the first non-English languages Craigslist supported. As of August 9, 2012, over 700 cities and areas in 70 countries have Craigslist sites. Some Craigslist sites cover large regions instead of individual metropolitan areas—for example, the U.S. states of Delaware and Wyoming, the Colorado Western Slope, the California Gold Country, and the Upper Peninsula of Michigan are among the locations with their own Craigslist sites.
|Available in||English, French, German, Dutch, Spanish, Italian, Portuguese|
|Founded||1995 (1995) (incorporated 1999)|
|Headquarters||San Francisco, United States|
|Area served||57000 cities in 70 countries|
|Revenue||US$ 381 million (2015)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Craigslist.org sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Craigslist.org with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
How are your customers satisfied depending on:
|NatWest Business Banking||Financial Services / Banking||-6|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|US Airways||Travel and Hospitality / Airlines||-8|
|McDonald's||Consumer Brands / Fast Food||-8|
|Tesco||Consumer Brands / Grocery||-8|
|Ocado||Consumer Brands / Grocery||-4|
We have estimated the Net Promoter Score of Craigslist.org based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.
Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.